AI implementation for retail and e-commerce

Use AI to prepare customer responses, organize product information and summarize service enquiries. Ground the output in your catalog and store policies.

Your dataDocuments, procedures and business systems
A measurable pilotOne workflow and agreed acceptance criteria
One delivery teamFrom infrastructure to user support

Where AI reduces repetitive work

Start with repeatable operations that have usable source data and a clear way to check the result.

Customer questions

Teams repeatedly explain delivery terms and product specifications.

Draft answers from approved catalog information and hand complex questions to staff.

Product content

Supplier information arrives in price lists, tables and attachments.

Extract attributes and draft product descriptions for editorial review.

After-sales enquiries

Complaints and return reasons are difficult to compare at scale.

Classify enquiries and prepare summaries for your customer service team.

How a task moves through the system

AI prepares the output. Access rules, review steps and escalation paths are defined before launch.

  1. 01

    Customer asks a question

  2. 02

    AI checks the catalog

  3. 03

    A response and context are prepared

  4. 04

    Staff handle exceptions

Technology selected for the task

The architecture depends on your data, workload, languages and hosting requirements.

Answers grounded in your documents

RAG and BGE-M3 semantic search retrieve relevant passages from your knowledge base. Source references let employees check the information behind an answer.

We evaluate retrieval and answer quality using a reference set of questions. Requests with insufficient evidence are passed to staff.

Models adapted to your workflow

Our stack includes Qwen 3, Gemma, Mistral Small and DeepSeek-R1. We evaluate models against your use case and scope adaptation or fine-tuning when the data supports it.

Structured data from different formats

Process documents and spreadsheets and extract information from scans and images. GigaAM supports Russian speech workflows; speech recognition for other languages is selected and tested separately.

From a draft to an assigned task

AI agents prepare documents, tasks, notifications and approval steps. Actions with business consequences follow agreed rules and require approval where specified.

Your existing systems. Clear integration boundaries.

We assess integration with your ERP, CRM, e-commerce platforms, product APIs, email and telephony.

Discovery covers available interfaces, data fields and read/write permissions. If an API is unavailable, we agree a file exchange or another integration method before estimating the project.

Your environment. Your access rules.

Deploy on agreed infrastructure: dedicated servers, virtual machines or containers. We agree hosting locations, data flows and processing arrangements with your IT team before any project data is transferred.

Access and isolation

Role-based permissions, Active Directory, VLANs, VPNs and isolated environments.

Operational controls

Activity logs, backups, restore checks and availability monitoring.

Quality and support

Answer evaluation, model error reviews, knowledge base updates and a user support channel.

Prices, stock and order status come from connected systems. When current information is unavailable, the assistant passes the request to a member of staff.

Measure the impact on your workload

Establish a baseline, then compare it with the pilot. The number of generated answers alone does not demonstrate savings.

Time to first response

Compare the existing process and AI-assisted work on a representative set of equivalent tasks.

Response correction rate

Compare the existing process and AI-assisted work on a representative set of equivalent tasks.

Time to prepare product content

Compare the existing process and AI-assisted work on a representative set of equivalent tasks.

Time released × hourly costCompare the potential value with infrastructure, model, support and review costs.

From discovery to ongoing support

You receive the architecture, integration documentation and operating procedures needed to run the solution.

  1. 01 / Discovery

    Workflow and data

    Choose the process, source materials and acceptance criteria.

  2. 02 / Design

    Architecture and estimate

    Agree hosting, integrations, cost and delivery scope.

  3. 03 / Pilot

    Evaluation in practice

    Configure the solution and review quality with your team.

  4. 04 / Operations

    Handover and support

    Train users, hand over documentation and support the system.

Start with one workflow

A possible starting point: A product and delivery assistant for one catalog category.

Scope, timing and budget follow an assessment of your workflow and data.

georgia@dinesco.com ↗+995 595 245 159